International trade relations are a must for any enterprise today, even for SMEs. But without a sound global market strategy, an entry onto the international scene is risky and can at worst lead to a company’s demise. Michael Neubert, a renowned expert for global business strategy, knows which principles underlie a successful international venture.
The tools and solutions in this book provide international managers with the requisite know-how for all kinds of markets and industries.
e0000000000000000000000000119866Global Market Strategieshttps://campus.de/global-market-strategies/CAM42211https://campus.de/media/6f/ee/8c/1748313265/9783593420622.jpeg?ts=1778996118InStock49.99EURCAM42211e0000000000000000000000000119866E-Book/epubKMU, Manager, Erfolg, Unternehemensführung, Market, Economy, Markt, Management, success, Führungskräfte, Mittelstand, Expansion, Volkswirtschaft, Wirtschaft, Märkte, SME, ManagersE-Book1. Auflage, 2013978-3-593-42211-4Neubert{"extensions":[],"displayParent":false,"mainVariantId":"e0000000000000000000000000119866","configuratorGroupConfig":null,"displayCheapestVariant":false,"displayMainVariant":true}truetrueFührungskräfte, Volkswirtschaft, Wirtschaft, success, KMU, Management, Expansion, Markt, Märkte, Erfolg, Manager, Managers, Unternehemensführung, SME, Economy, Mittelstand, Markete0000000000000000000000000178776Parent Group: Global Market Strategies00https://campus.de/detail/e0000000000000000000000000178776https://campus.de/bundles/storefront/assets/icon/default/placeholder.svgOutOfStockPARENT_178776e0000000000000000000000000178776{"extensions":[],"displayParent":false,"mainVariantId":"e0000000000000000000000000119866","configuratorGroupConfig":null,"displayCheapestVariant":false,"displayMainVariant":true}truetruee0000000000000000000000000247330Global Market Strategies49.991000https://campus.de/global-market-strategies/CAM42062https://campus.de/media/6f/ee/8c/1748313265/9783593420622.jpeg?ts=1778996118InStockCAM42062e0000000000000000000000000247330E-Book/pdfKMU, Manager, Erfolg, Unternehemensführung, Market, Economy, Markt, Management, success, Führungskräfte, Mittelstand, Expansion, Volkswirtschaft, Wirtschaft, Märkte, SME, ManagersE-Book{"extensions":[],"displayParent":false,"mainVariantId":"e0000000000000000000000000119866","configuratorGroupConfig":null,"displayCheapestVariant":false,"displayMainVariant":true}truetrueMittelstand, Management, Märkte, Expansion, Volkswirtschaft, Führungskräfte, Manager, success, Economy, SME, Managers, Wirtschaft, KMU, Market, Markt, Erfolg, UnternehemensführungCampusInternational trade relations are a must for any enterprise today, even for SMEs. But without a sound global market strategy, an entry onto the international scene is risky and can at worst lead to a company’s demise. Michael Neubert, a renowned expert for global business strategy, knows which principles underlie a successful international venture.
The tools and solutions in this book provide international managers with the requisite know-how for all kinds of markets and industries.
